Best practice for website management

The website is one of the best profit means in the world because it is a negative means of income. Recent studies indicate that an individual can earn from $ 25 thousand to $ 50 in the first year of the website’s creation. And then he can earn up to $ 500 a year!

However, creating a website is not enough to make this profit. A range of practices are necessary to bring in a large number of visitors and earn the income we hope.

website management process (1)

First: Ensure that your website supports ADA accessibility.

Accessibility ADA, a brief for “American Diabetes Association”, which means “American Diabetes Association”. In 2010, the United States Department of Justice issued a set of principles guiding individuals and institutions to deal with disabled persons. Thus, the ADA is a law providing for the inclusion of disabled persons in all life spheres. These directives include some instructions that stakeholders must adhere to so that persons with disabilities can benefit from their products as natural individuals.

As ADA applies to all aspects of electronic technology. So it’s necessary to make your website ADA compliant. This compatibility in the area of websites is referred to as “accessibility”, which is part of the code and website structure to which programmers must adhere. Persons with disabilities are thus able to use the site with their appropriate tools.

Failure to comply with the ADA can lead to cases on your site and expose you to financial taxes. In addition, a large number of users are not able to access your site as the number of people with disabilities increases significantly worldwide.

Second: The main pillar of website management is periodic maintenance: Don’t neglect it.

Periodic website maintenance includes guaranteeing everything works well From links to content updates. Evasion of periodic website maintenance may result in lower website assessment and lower website visits. In addition, the website may become vulnerable to security violations.

Website maintenance periodically includes:

  1. First, test your site annually and make sure that all processes, links, and features are operational. Then make sure that the website has excellent performance.
  2. Second, test the website by bringing an outsider to try your website. It then gives you an idea of things he finds difficult or uncomfortable on site.
  3. Then test the website compatibility with the browsers. This is done by testing the possibility of opening the home page from different web browsers, without any negative impact on the page design and performance.
  4. Then do a website backup.
  5. It is also necessary to check the website’s software updates.
  6. Then review the website’s main metrics weekly, using appropriate tools such as “Google Analytics” and “Google Search Console” for example.  Also, check key performance indicators (KPIs).

Third: Your website should be easy to use… None of the users like to access a complex website.

When a user enters your website and finds it difficult to use, all they will do is press “Back”. No user likes to deal with a complex website no matter how much its information is worth. Many websites are also worth it!

As a result, make your websites easy to use.

Fourth: Monitor traffic to and from your website.

Website traffic analysis may have a major role in improving your websites and bringing more visits. This is done by analyzing competing websites’ movement and access to the keywords they rely on to achieve more visits.

The best tool to achieve this goal is “Google Analytics.” The most important values you need to have are:

  1. First, the number of page views means the number of pages that load or reload in the browser.
  2. Second, the bounce rate. The bounce rate in website management refers to the number of visitors who have accessed and then left a particular website page without clicking on any other part of your website. The lower the bounce rate the better. Thus, increasing the bounce rate negatively affects your website rating.
  3. Transfers that represent the number of users who have accessed your website and then achieved the website goal you want. Whether clicking on a particular link, sharing a post, or even staying inside a page for a specified period.

Fifth: Don’t forget that the user is the basis of everything… The user must have a great performance experience within your site.

The user’s on-site performance experience is called “UX“. UX user experience designers improve the interaction between humans and machines and make it a smooth and effective process. In addition, they make the user enjoy accessing the website through the colors, shapes, and interactions used. Thus, they make the user eager to re-experiment again.

Finally… Your social media platforms linked to your website are a necessity.

Don’t forget to take care of social media websites that will bring you more visits to the website. In addition, you can earn profits from both sides (website and social media sites) so you can benefit from content more than once. This is without legal consequences resulting from the copying and use of content in more than one place.

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